Hi, I'm Sherry.

Hi, I'm Sherry.

I'm a Lead Product Designer at Apple , leading design on consumer e-commerce experiences and internal tools across Apple's online and mobile app shopping platforms.

I find joy in transforming complex challenges into intuitive and scalable solutions, driving impact through iterative experimentation, and bringing designs to life through prototyping for thoughtful discussions.

Previously, I led design at T-Mobile, creating AI/ML-powered internal tools to improve customer service agent efficiency.

My current Apple work is under NDA. Happy to walk through it in any conversation.

Selected work

Launching Boost Mobile on Apple.com

A publicly disclosed initiative to bring Boost Mobile to the iPhone purchase journey across apple.com and the Apple Store App.

e-Commerce, Consumer-facing, Web and iOS

View password protected work

Helping T-Mobile agents resolve repeat customer calls faster

Led design on an AI/ML tool that surfaced key topics from past calls to agents in real time, across a platform processing 1M+ transactions per day.

AI/ML, Internal tools, Web apps, Prototyping

View password protected work

Designing a scalable pricing framework for Apple's international markets

Redesigned the iPad pricing summary to support diverse financing offers across international markets, starting with Germany.

e-Commerce, Consumer-facing, Web and iOS

View password protected work

My origin story.

My design journey began 10 years ago with simple event flyers and merch designs. Every time I opened Photoshop, hours would fly by—it was clear I had found something I truly loved doing. 

But I kept asking myself: how could I turn this passion into a meaningful career? That’s when I discovered Product Design 7 years ago. It felt like the perfect match, blending my core values of empathy and my drive to help others. Since then, I’ve found immense joy in solving design problems to make life a little easier for people.

Outside of design.

In my spare time, you can find me training for my next destination marathon, trying new crafty hobbies, and coaching runners as a UESCA-certified run coach!

Let's get in touch.

Connect with me on LinkedIn or email me at sherrylam048@gmail.com

Or continue viewing my work

Let's get in touch.

Connect with me on LinkedIn or email me at sherrylam048@gmail.com

Or continue viewing my work

Let's get in touch.

Connect with me on LinkedIn or email me at sherrylam048@gmail.com

Or continue viewing my work